Product Review: Eyeko “Eye Do” mascara and eyeliner

IMG_1995I’ve never heard of Eyeko before, but when I was looking to try new liquid liner and mascara, this brand popped up as being cruelty free, free of parabens, sulfates, and phthalates, as well as including lash-enhancing ingredients. Having short, thin eye lashes naturally, I am always in the market for anything that will help them to grow. I didn’t know what to expect as I was ordering this online, but I jumped in anyway.


cat with list of ingredients

First, the eyeliner. This formula is free of parabens, sulfates, and pthalates and some of the highlighted ingredients are Biotinoyl Tripeptide-1 to enhance lash growth, Panthenol (vitamin B) to nourish the skin and lashes, and Hydrogenated Castor Oil to moisturize. This is all fine and good, but when looking at the ingredient list, it is two of the three are the last two ingredients. This means that they are proportionally the least present, though I found this immediately annoying, I realize that there is a chance that the difference between the amounts may be so small, all 18 of them may be in almost equal measure. There’s no way to tell exactly how much of anything is in this small tube, but it is nevertheless annoying to see the selling points reduced to the last two ingredients. 

Quite a few of the preservatives here are irritants to the skin. That’s a problem, considering it’s, ya’know, going on the eyelids. Phenoxyethanol, for example is listed on Skin Deep’s website as being a high-moderate irritant. This wouldn’t bother me so much if it weren’t being sold as being fairly safe. It did irritate my eyes, but only a bit.

Now for the mascara: The selling points for this product are its lash-enhancing ingredients and ability to give longer and fuller lashes. The featured ingredients include Shea Butter for moisture, Broccoli Extract to provide antioxidants, Ginko Biloba Extrat for lash growth, Vitamins A & E, and Carbon Black for a deep black color. The most obvious and glaring problem I see here is that Carbon Black is a known carcinogen.

Carbon Black is a pigment made from finely divided particles of elemental carbon obtained by the incomplete combustion of hydrocarbons. Essentially, it’s charcoal. I know there are many products that use carbon or charcoal as a way to draw out imperfections in the skin, but these all are still dangerous. The FDA has labeled it as unsafe, though it is still used quite frequently. Soon, I will put up an article (linked here) addressing my concerns with products that trade safety for aesthetics.

 Application and Use


Here is a picture of me I took surreptitiously in class with these products on. The eyeliner looks really good, though they do warn to not apply to oily eyes. When I first got it, I immediately put some on my slightly greasy eyes and the eyeliner ran like it was in a marathon. I repeated the process the next day, but first applied ample eye shadow to absorb the oils, which resulted in much longer wear. 

The mascara really isn’t anything to write home about; it’s fine for a normal mascara, but I’ve used better. Ones that aren’t harmful, at least. 

The set was made in conjunction with Alexa Chung, a beautiful model, presenter, and writer from England who has a signature 60’s-esque look.

Overall RatingCapture

Don’t buy these. I was attracted by the winged look they put forward and the fact that it isn’t tested on animals, but the irritating/ harmful ingredients and overall “meh” look, I wouldn’t say it’s worth it.

As a test, I compared this eyeliner’s ingredients to Tarte’s “Lights, Camera, Lashes” liner and found that not only is there a lot of overlap with the formula, but Tarte also includes hydrogenated castor oil and vitamin B, they just don’t make as big of a deal about it. Tarte has fewer irritants, however. I would say that if you want a good, cruelty-free, safe, ethical liner go with Tarte’s.

Eyeko’s Eye Do Duo: 2/5


1 Comment

  1. After reading your review, I was left a bit more educated without my head spinning from words that are wayyy too long. And it gave an alternative suggestion! Great, since many of us have different issues besides makeup sensitivities and shopping ethically.


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